Use AI content optimization to find articles worth updating, understand the evidence and refresh them. Improve answers, sources and internal links, then publish changes back to the original article.
7 days free. No credit card required.
Existing content
Your articles, their performance and what to improve.
24articles in your library3ready to refresh6updated
Find an articleAll articles
Refresh recommendation
How to build a company wiki your team will use
Add a practical setup checklist, improve the structure and connect this guide to related articles.
Give your existing content the attention it needs.
You’ve already invested in your articles. Keep the useful parts and improve the sections that need work.
Find what to improve
Know which articles are worth refreshing.
Connect your CMS to bring your articles into one library. outwrite.ai reviews the content, your business and available page-level search data to find specific improvements.
See article titles, images, URLs and review status together
Use Search Console clicks and queries where available
Read the reason for an update before you choose it
A practical guide for teams building a shared source of knowledge.
Your brand kitSearch intent
Refresh the content
Answer the reader’s question more clearly.
An update should make an article more useful. outwrite.ai researches the subject again, preserves useful sections and prepares a revision with a concrete reason for each improvement.
Clarify incomplete answers and confusing sections
Add supported information and relevant sources
Keep your brand’s voice, useful images and existing content
A company wiki gives everyone one place to find the information they need to do their best work.
Start with the questions your team asks
Build your first pages around the information people regularly ask for. Keep them easy to find and assign an owner to each one.
Clear headingsRelevant sourcesInternal links
A more useful next step
Group your wiki around everyday questions: how to start a project, where decisions live, and who owns each process.
Original URL preserved
Internal linking
Connect readers to the next useful page.
Give readers a path through your expertise. outwrite.ai looks for relevant articles on your website and adds contextual links where they genuinely help explain the subject.
Use descriptive wording that fits the sentence
Connect related information across your article library
A good wiki grows alongside your team. Start by documenting the workflows that everyone uses, including how to write a project brief.
Relevant internal link
A practical guide to writing a project brief/blog/project-brief
Connect a useful next step
Link to an existing guide where it helps the reader.
Update your website
A better article. The same URL.
Choose a checked revision to publish back to the existing CMS article. outwrite.ai keeps a saved version and checks for conflicting edits before applying the update.
Review first or explicitly choose refresh and publish
Turn on automatic refreshing for eligible articles
3 articles each weekMonday, Wednesday & Friday9:00 AM
Custom webhooknorthstar.example/blog
NNorthstar Journal
Team workspaceA place for everything you know.
Company wiki
Getting started
Team handbook
Project playbooks
How to build a company wiki your team will use
A practical guide to organizing your team’s knowledge.
Published to your website
Start with the content you already have.
01 / CONNECT
Load your articles.
Connect your CMS and sync its published articles into Existing Content. New articles join the library as it syncs.
02 / REVIEW
See what needs work.
Review the evidence and recommended changes. Choose an article, or let outwrite.ai review eligible content over time.
03 / REFRESH
Keep your website updated.
Approve a refresh yourself or enable automatic refreshing. Useful updates go back to the existing article.
Keep your website and your CMS.
Connect WordPress, WordPress.com, Shopify blogs, Webflow, Ghost, Wix or Framer. Refreshes update the existing article through its publishing connection.
Keep recommendations manual, approve a single update, or enable automatic refreshing. Exclude articles you want left alone. Content without a useful improvement stays unchanged.
Does this replace the article or create a new one?
It updates the existing CMS article at its original URL. Useful content, images and supported layout structures are preserved. Saved revisions let you inspect what changed.
How does outwrite.ai decide what needs refreshing?
It reviews your article, business context, available page-level Search Console data and research. The recommendation explains the evidence. A decline in traffic can prompt a review, but does not prove that the writing caused it. Age alone is not a reason to rewrite.
Do I need Search Console connected?
You can review content without it. Connecting Search Console adds your actual queries, clicks and page performance. When data is missing, outwrite.ai says so rather than treating it as zero traffic.
Can I leave refreshing on automatically?
Yes. Enable automatic refreshing and choose a weekly review limit from 1 to 20 articles; the default is 5. Reviews prioritize eligible CMS articles, reuse recent assessments and leave excluded articles alone. Refreshes still need to pass quality checks before publishing.
What happens if I edit an article in my CMS?
The update checks the current article before writing. If it has changed since the saved version, the refresh pauses for review so your edits are not overwritten.
Is this the same as the SEO Agent?
They do different jobs. The content optimizer updates article content through your CMS. The SEO Agent checks website issues and applies supported fixes through a script. Both sit under Site Optimizers in your workspace.
